Look for a way to stand out, especially if you’re competing against software that’s telling your customer base that they don’t need to hire you. You might position yourself by saying “You might think that you don’t need a web designer because all the software told you that you didn’t, but here’s why you still need me to help you. "
Build a website that is driven to convert—a big part of that involves having copy on your site. You need to have words, and those words need to be compelling enough that someone’s not going to leave your website and go somewhere else.
Keep in mind that SEO is a long-term, ongoing process. SEO may take 2-6 months before you start to see any real improvement after your website’s launch, and that’s if you’re doing ongoing SEO.
Create videos and post them on YouTube! YouTube videos do show up in Google search results, and they can help boost your chances of being found on the web.
