Most colleges and universities offer a B. A. in political science. A political science degree will allow you to understand how to process and analyze political data and strengthen your communication skills. You will also take courses in conflict resolution and public speaking.
This is a good option if you do not have the funds to pay for a B. A. in political science or if you are looking for a way to improve your political skills during your free time. Taking even a few public speaking classes could help you gain more self-confidence and self-assurance, both key characteristics of a good politician.
You may want to compete in forensics competitions through the National Speech and Debate Association to push yourself even further and get better at performing in front of an audience.
One way to do this is to use social media to your advantage and follow known politicians and individuals involved in politics on platforms like Twitter and Facebook. You can then read what they are talking about and get information through their news feeds. You should also get in the habit of checking several political news sites and blogs every day. Try to look at several news sources that present differing opinions on a topic. For example, you may check a conservative news outlet for information on an abortion case and then a liberal news outlet for information on the same case. This will give you a well rounded sense of both sides of the issue and also help you determine where you stand on an issue.
Creating a strong presence in your community will alert community members of who you are and what you stand for. Devoting your time to local causes and initiatives will also show your community that you are willing to volunteer your energy out of a need to do some good, not just to get paid. This will come in useful later when you decide to run for office.
In addition to speaking to large audiences, you should also get into the habit of speaking to individuals in the community one on one. This could be through conversations with locals at coffee shops and local hang outs as well as time spent in the crowds talking to individuals who are participating in local events. Doing this will get you used to connecting with people on a smaller scale and making a personal connection with your potential voters. When giving a speech, do your best to stay connected to why you are speaking. Remember to not make it about you—if you’re in front of a group and are looked at as a leader, your speech is about them, not you. Show them that you care. If you do not have experience talking to the public, you must identify the root causes of your fear and release them. If you’re unable to do that, it won’t be possible to get better at it. Make sure that your body posture is strong and that you’re standing firmly on your feet. Do some deep breathing, practice pausing and practice really looking people in the eyes.
You can use your social media accounts to follow known political figures in your community and nationally. You can also use your social media later to build momentum for your political campaign.
At the local level, staffs, budget, and campaign funds are usually small and limited. You may not have a lot of funding or a big staff, but you may not need it to be successful at the local level. Getting a position at the local level can also allow you to build relationships within your preferred political party, which could help your career later if you decide to go for a higher position in the party.
You should also enlist family and friends to act as volunteers for your campaign. You can do this by sending out a mass email requesting help with your campaign, by going in person to enlist help, or by setting up a volunteer sign up page on your campaign website.
You may also include a campaign plan along with your platform. The campaign plan may be used internally by your team to ensure the campaign is well planned and laid out ahead of time. The campaign plan may detail the estimated budget of the campaign, your marketing strategy, and your fundraising strategy.
Your marketing strategy may involve creating a campaign website, where you have a professional photograph of you, your campaign slogan, and information about your platform. You may also do daily social media updates to connect with potential voters. You may also create printed materials, like brochures or fliers, to put up around the community to promote your campaign.
You should use the lists, labels, and letters approach. Start by creating a list of people for you or the fundraiser volunteers to call. Then, label and send out letters to get solicitations for funds into the hands of potential supporters in your community. You should also be willing to knock on doors in the neighborhood and ask for the support of your voters on election day. Hand out brochures and fliers at public, local events to solicit more fundraising for your campaign.